LLenny's Podcast

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By Steve Huffman, Alexis Ohanian, and Aaron Swartz

8 recommend/use · 23 sourced episodes

Every sourced reference

Short attributed excerpts only. Timestamps are approximate.

MentionsThe hidden pattern behind successful products

“your Tribes idea that's Reddit that becomes a whole company industry”

Speaker: Mark Pincus▶ Watch at ~11:00approx.

UsesWhy half of product managers are in trouble

“all the stuff that's going on with you know, on on Reddit and X and all that”

Speaker: Nikhyl Singhal▶ Watch at ~1:21:30approx.

MentionsHow I built a 1M+ subscriber newsletter and top 10 tech podcast

“I used to run a website called the atheists pot.com, which was Reddit for atheist news.”

Speaker: Lenny Rachitsky▶ Watch at ~33:30approx.

UsesWhy humans are AI’s biggest bottleneck (and what’s coming in 2026)

“a few of us are like constantly on Reddit and Twitter.”

Speaker: Alexander Embiricos▶ Watch at ~56:30approx.

UsesSolo founder, $80M exit, 6 months: The Base44 bootstrapped startup success story

“at some point we turn to like more scalable solutions like Discord, Reddit.”

Speaker: Maor Shlomo▶ Watch at ~1:03:00approx.

UsesBecoming an AI PM

“they literally just went on Reddit and they were just looking at the at the web Sim subreddit”

Speaker: Aman Khan▶ Watch at ~1:10:30approx.

MentionsUnorthodox PM wisdom: Automating user insights, unselling job candidates, logging every decision, more

“it's either happening on Reddit or Twitter or on some Forum or your support Forum”

Speaker: Kevin Yien▶ Watch at ~59:00approx.

MentionsThe ultimate guide to performance marketing

“has helped companies like Pinterest LinkedIn redin and Eventbrite Kickstart and scale the performance marketing team”

Speaker: Lenny Rachitsky▶ Watch at ~0:30approx.

MentionsThe social radar: Y Combinator’s secret weapon

“I remember when Reddit got bought by Conde Nast in 2006”

Speaker: Jessica Livingston▶ Watch at ~1:21:00approx.

MentionsThe engineering mindset

“even out computed by Reddit long term was kind of the the fear”

Speaker: Will Larson▶ Watch at ~1:03:00approx.

MentionsStrategies for becoming less distracted and improving focus

“someone going on Reddit or on social media or watching a YouTube video”

Speaker: Nir Eyal▶ Watch at ~9:00approx.

MentionsThe hierarchy of engagement

“with pseudo anonymity we have it on Twitter you have it on Reddit”

Speaker: Sarah Tavel▶ Watch at ~24:00approx.

UsesHow to become a category pirate

“the growth hacker gal, how how she went on to Reddit and stuff.”

Speaker: Christopher Lochhead▶ Watch at ~1:28:30approx.

UsesAn inside look at Deel’s unprecedented growth

“when you go to Reddit and you set up those keywords to be tracking what people ask certain questions”

Speaker: Meltem Kuran Berkowitz▶ Watch at ~8:04approx.

MentionsThe ultimate guide to Martech

“Reddit is also a very interesting place to convert now they're opening up their conversions API”

Speaker: Austin Hay▶ Watch at ~51:30approx.

MentionsM&A, competition, pricing, and investing

“I'm working on a different post around Reddit and how to work with really opinionated users”

Speaker: Lenny Rachitsky▶ Watch at ~50:00approx.

UsesLessons from scaling Ramp

“they've done some interesting stuff on Tick Tock and Reddit and other places”

Speaker: Sri Batchu▶ Watch at ~14:30approx.

MentionsNavigating comms and PR

“are they getting all of their news from Reddit if so which subreddits are they on Hacker News”

Speaker: Lulu Cheng Meservey▶ Watch at ~26:30approx.

UsesHow Notion leveraged community to build a $10B business

“on the Reddit pop up, being like, "Oh my gosh, what am I going to do?"”

Speaker: Camille Ricketts▶ Watch at ~10:30approx.

MentionsHow to fire people with grace, work through fear, and nurture innovation

“he's worked with folks like nabal the CEOs of openai coinbase Reddit Rippling Fair front notion”

Speaker: Lenny Rachitsky▶ Watch at ~1:00approx.

MentionsLessons from one of the world’s top executive recruiters

“was doing a lot of work with Twitter and Reddit and taskrabbit next door Postmates”

Speaker: Lauren Ipsen▶ Watch at ~6:00approx.

MentionsHumanizing product development

“Adriel is a VPR product at Reddit”

Speaker: Lenny Rachitsky▶ Watch at ~0:30approx.

MentionsHumanizing product development

“I'm the vice president of product management for Reddit X”

Speaker: Adriel Frederick▶ Watch at ~6:00approx.

MentionsHow to launch and grow your product

“reddit is maybe a great example where reddit has this massive long tail of you know every kind of community”

Speaker: Ryan Hoover▶ Watch at ~32:30approx.

Related frameworks

Marketing4 steps

Ad Strength Hole-in-the-Ship Diagnostic

Use Google's brand vs non-brand ad-strength report to find the one fix that lifts the whole account

Innovation6 steps

Automated User Research Pipeline

Wire sales-call keywords to Slack to email to your calendar so customer interviews book themselves.

Marketing4 steps

B2B Channel Sequencing Ladder

Turn on growth channels in a fixed order, cheapest-and-least-scalable first, because each later channel needs the customer knowledge the earlier ones produce.

Innovation3 steps

Backcasting & Reject the Premise

Stand in the future you designed and look back — don't forecast forward from today's constraints.

Leadership4 steps

Back-Channel Reference Digging

Trust peer back-channels over provided references, and probe harder than feels comfortable.

Leadership3 steps

Best-for-the-Role, Not Best-in-Market

Hire for the specific mandate at this specific stage, not the most impressive resume available.

Strategy3 steps

Bet on the Founders, Not the Idea

At the seed stage the idea will change, so fund the people who will make something work no matter what.

Strategy4 steps

Break Into AI PM With a Prototype Portfolio

Build a foundation, then ship prototypes that pre-answer the hiring manager's core questions.

Strategy4 steps

Build AND Buy

Reframe build-vs-buy as build-and-buy: buy 90% off the shelf, build the 10% that differentiates.

Strategy4 steps

Builder vs. Information Mover

Diagnose which half of your role AI kills and which half it supercharges.

Strategy4 steps

Build for Day 365 Retention

The most valuable companies have the highest one-year retention — engineer for it using early social signals

Influence5 steps

Building Your Own Social Radar

Turn people-reading from a mystery gift into a deliberate practice: checklist, conscious questions, and follow-up calibration.

Productivity4 steps

Build It Wrong Before You Know It's Right

Use AI to test a hundred ideas a day as a failure machine, not to polish one idea for three months

Leadership4 steps

Capacity-Red Headcount Justification

Add headcount only when a days-committed-vs-days-in-quarter calculator stays red after cutting low-value work

Entrepreneurship3 steps

Cap Table as a Growth Strategy

Recruit influential founders and operators onto your cap table so they become your earliest, most credible customers and evangelists.

Strategy4 steps

Category Design: Create Demand vs. Capture Demand

Design your own market category instead of competing for a slice of someone else's.

Strategy4 steps

CDP vs Reverse-ETL Stack Decision

Choose a centralized CDP stack or a warehouse-plus-reverse-ETL stack based on your engineering resources.

Entrepreneurship5 steps

Community as an Economy

Help your fans make a living from your product and their income becomes your distribution

Communication5 steps

Concentric Circles Message Propagation

Spread any message outward from your own desk, one audience ring at a time — never skip a circle.

Marketing5 steps

Content Market Fit

Treat content like a product: pick an audience, find their pain, and ship a painkiller

Contribution-Margin Payback Period over CAC

Judge acquisition ROI by how many months of contribution-margin profit it takes to repay CAC, not by CAC or LTV:CAC.

Marketing3 steps

Credits-for-Sharing Loop

Pay users in product credits to publicly share what they built — turn usage into free distribution.

Leadership6 steps

Criticism Triage Under Public Controversy

Separate valid criticism from power-shift noise by going and being your own user.

Crossing the Chasm from Fear to Joy

Reinvent yourself by manufacturing one small moment of building joy, not by studying harder.

Communication5 steps

Cultural Erogenous Zones

Stop trying to change what people care about; bridge from what they already care about to you.

Strategy3 steps

Damming the Demand

Compete category-to-category against the status quo, never product-to-product against a rival.

Leadership5 steps

Deal Speed and Default Optimism

Codify the values you already have, not the ones you wish you had.

Leadership4 steps

Define the Mandate Before You Search

Get granular on the outcome, spike, and 90-day plan before opening a product-leader search.

Innovation3 steps

Don't Default to the Chatbot: Choosing the Right AI Interface

Reject the intuitive AI copy; ask what problem your business actually needs solved.

Leadership5 steps

Drawing the Perimeter

The PM's job is to add constraints, not solutions — draw the box, then let engineers and designers fill it.

Leadership4 steps

Embodied Algorithm Offsite

Make the team physically become the system so nobody can leave without understanding it

Communication6 steps

Energy-Aligned Writing

Write only what energises you, only what overlaps your job, and publish nearly all of it.

Peak Performance4 steps

Engineering the Creative Peak

Single-shot coffee, a two-hour deadline, and a good night's sleep — dial in the state, not just the effort.

Self-Mastery3 steps

Equally Disappoint Everyone

In your power years, prioritize by spreading disappointment evenly to protect time for reinvention.

Productivity3 steps

Escape-Velocity Activation Metric

Identify the specific actions a user must take in their first window to become durably active, then make one team obsess over driving them.

Fear Gives Bad Advice (The Prediction Bet)

When gripped by fear, do the opposite of your gut — and use a bet to prove it to yourself

Innovation3 steps

Finding High-Leverage AI Ideas

Give AI work a metric, run hackathons, and study what makes AI products feel magical.

Strategy4 steps

Find the Cocktail Party

To reinvent social, find where the cocktail party wants to happen and make it rowdy and socially productive

Entrepreneurship3 steps

Follow the Pull

Bet your career on the thing you enjoy, are good at, and others value — even if it's not the plan.

Marketing4 steps

Frame, Name, Claim the Problem (Languaging & Point of View)

Use new language to reframe a problem so people see it differently and want a new solution.

Marketing4 steps

Future-Proof MTA Data Collection

Instrument first and last UTMs on day one so you can move to multi-touch attribution without waiting.

Peak Performance3 steps

Genius-Zone Time Budget

Spend at least 50% of your time on the work you're both great at and love — it's what keeps you showing up.

Productivity3 steps

Give It Your Hardest Task

Evaluate a serious AI tool on your gnarliest real problem, not a dumbed-down toy.

Strategy3 steps

Go Narrow to Grow Wide

Serve one narrow audience exceptionally well first; expansion opportunities reveal themselves later

Strategy4 steps

Happy GMV and Minimum Viable Happiness

Track only the GMV that produced a retained customer, and boil the thimble until it clears the bar

Innovation6 steps

Human-in-the-Loop Algorithm Design

Decide explicitly what the algorithm owns, what the human owns, and how the handoff works.

Marketing3 steps

Human-Voice Launch Copy

Write your tagline and launch page the way you'd describe the product to a friend, not like a PR person

Identity Separation After a Layoff

Sort what happened into 'not needed', 'wrong environment', and 'in my control' — only one of them is about you.

Productivity5 steps

Imperfect Metrics as Education

Report an imperfect engineering metric on purpose, then use every question about it to educate upward.

Marketing4 steps

Incrementality via Conversion Lift & Geo Tests

Prove paid actually caused growth by withholding ads from a control group and measuring the lift

Strategy6 steps

Inflict Pain, With a Smile

Get acquired by becoming the competitor your buyer cannot ignore — while staying their friendliest partner

Innovation5 steps

Innovate Inside a Big Company as a Separate C-Corp

Spin new products into their own C-Corp with a founder-type lead reporting to the CEO, bypassing core-code review

Kill Hope Before Hope Kills You

Separate belief from hope, and refuse to launch until you're collecting winnings instead of making bets

Communication3 steps

Kind and Candid

Reframe candor as an act of kindness so you actually deliver the hard message.

Self-Mastery4 steps

Leave It Better Than You Found It

Build career capital by making visible, others-verifiable impact — not by collecting logos.

Marketing5 steps

Lightning Strike Go-to-Market (Supers, POV & Word of Mouth)

Concentrate firepower on super consumers with a reframing POV to ignite word of mouth.

Leadership6 steps

Little Hands Growth Hiring

Hire on the KPI they'll commit to and their willingness to do the tiniest job.

Innovation4 steps

Live in the Future, But Not Too Far

Hold the far-future vision, but land with users where they already work today.

Innovation4 steps

LLM-Optimized Codebase Architecture

Structure your repo so the AI writes the least code possible — infrastructure absorbs the complexity.

Marketing5 steps

Long-Tail Paid Diversification

After the big four ad platforms, buy the dozens of small ones nobody bothers to set up.

Leadership4 steps

Make Everyone a CEO

Give people a real hill to take with operating control so they do the right thing when you're not in the room

Strategy3 steps

Market Map, Then Go a Layer Deeper

Start from the best companies for a skill, but never assume a great logo means a great individual.

Innovation4 steps

Markets as Currents, Not Bodies of Water

Chase the change dynamic pulling the market, not the size of the market

Innovation3 steps

Maximize the Treatment Effect to Fail Conclusively

In low-sample B2B tests, throw every tactic at a hypothesis at once so a failure kills the idea for good instead of resurfacing for years.

Strategy3 steps

MECE Problem Decomposition

Break any problem into buckets that are mutually exclusive and collectively exhaustive so you never miss a possible cause or solution.

Marketing4 steps

Milestone-Gated Launch Sequence

Don't spend a dollar on marketing until users start sharing your product unprompted.

Strategy4 steps

Mistakes of Commission Over Omission

Doing nothing is the riskiest comms strategy — it hands the win to the status quo by default.

Innovation4 steps

Mixed-Initiative Contextual Assistance

Surface AI help at the moment it's relevant instead of interrupting with notifications.

Strategy4 steps

Negotiate From Genuine Indifference

The best position to sell your company is being genuinely fine not selling it.

Strategy5 steps

North Star Translation Layer

Give every team a metric they can directly move, then convert each into a single company North Star using a shared translation factor.

Productivity4 steps

Obsolete Yourself

Treat every repeatable thing you do as something to replace with software or an agent.

Marketing5 steps

Paid Channel Sequencing Ladder

The order to adopt paid platforms: user-driven search first, disruptive media next, expensive targeting last

Marketing5 steps

Payback-First Channel Measurement

Judge channels on closed-won revenue one year out, never on lead volume.

Entrepreneurship5 steps

People, Market, Product, Distribution

The four-lens screen for investing in — or joining — an early-stage company, with distribution weighted highest

Strategy3 steps

Practitioner-Sourced Wisdom

The best advice comes from people on the ground doing the thing — not from pontificators.

Marketing6 steps

Pressure = Force ÷ Surface Area

Same effort, narrower target, more impact — shrink your surface area to raise message pressure.

Productivity3 steps

Problem-People-System (PPS)

Diagnose a systems request by problem and people first, never jump straight to the tool.

Innovation4 steps

Proven Better New

Master the proven, add a verifiable better, gamble one risky new — to stack the odds a product wins

Marketing5 steps

Question-First Cheap Channel Playbook

Find where your buyers ask their questions, answer them honestly, and let the answer sell.

Self-Mastery3 steps

Raise Your Happiness Baseline

Big events only move you temporarily — the real lever is lifting the baseline you always return to.

Communication3 steps

Schedule Syncing (Managing Your Manager)

Never say no to your boss — show your timeboxed calendar and ask them to help you prioritize.

Leadership3 steps

Separate the Decision from the Implementation

Decide for the stakeholder as if there were no feelings, then solve each hurt in implementation

Marketing3 steps

Signal vs Noise Metric Selection

Let the campaign's single goal decide which metric is signal — everything else is noise

Marketing4 steps

Simple, Novel, Emotional: The Shareability Formula

Make it simple, make it show something new, make it feel something — then cut the cleverness.

Marketing4 steps

Single-Channel Build-in-Public Bet

Find the one channel that resonates with your exact audience, then double and triple down.

Strategy5 steps

Skeleton Before the Makeup

Sequence early growth investment from site fundamentals up to awareness — never the reverse.

Strategy4 steps

Speed-to-Aha Over Best Product

Sometimes the correct product decision hurts the aha moment — cut it and get users to magic faster.

Entrepreneurship3 steps

Start Embarrassingly Small

The more ambitious you are, the humbler your starting point should be — begin at 1,000 feet, not 100,000

Leadership4 steps

Stay Close to the Metal

The best product CEOs micromanage the pixel-level details and are the first and last mile of the product

Strategy5 steps

Stocks-and-Flows Pipeline Diagnosis

Model any org process as stocks and flows, then find where reality disagrees with the model.

Influence5 steps

Take Your Own Shoes Off

Empathy fails at the removal step, not the entry step — drop your agenda before entering theirs.

Leadership4 steps

Teaching Hospital and Tech Assistant

Transfer your product instincts by working in the open and cloning a shadow who becomes a mini-you

Self-Mastery3 steps

The 10-Minute Rule (Surfing the Urge)

Beat any urge to get distracted by waiting ten minutes and riding the emotion until it subsides.

Marketing6 steps

The Ambassador Program Blueprint

Recruit the already-vocal, pay them in access not cash, and grow the cohort deliberately slowly

Marketing4 steps

The Atomic Unit of Sharing Test

Decide whether community-led growth will work for you before spending a dollar on it

Marketing3 steps

The Better Trap

A 'better' copy of an existing solution to a well-understood problem almost always fails.

Strategy5 steps

The Boring Engineering Strategy

Write the strategy down, get the diagnosis honest, then constrain options so energy goes to what matters.

Strategy5 steps

The Buyer Set of a Dozen

Run a real sale process: build a 12-name list, disqualify against the sit-out criteria, then call it

Leadership3 steps

The Calibration Test for Recruiters

Vet a recruiter by testing whether they can play back your brief and name candidates on the spot.

Strategy5 steps

The Cannonball / Lead Bullet Portfolio

Allocate growth energy between a few fundamental rebuilds and many small experiments — by product stage.

Communication5 steps

The Comms Equation (Goal → People → Action → Belief → Medium)

Back-solve every comms plan from a business goal, never from an impressions target.

Strategy4 steps

The Community Form-Factor Matrix

A two-by-two that tells you which kind of community to build given your PMF and buyer

Entrepreneurship3 steps

The Decade Litmus Test

Before starting a company, ask if you can see yourself working on it for a decade — and start it as an experiment

Self-Mastery5 steps

The Decision Log

Build product sense by logging decisions you'd make, the reasoning, and later the actual outcome.

Productivity3 steps

The Effort Metric (Measure Attention, Not Completion)

Track 'did I do what I said for as long as I said without distraction' instead of whether you finished.

Peak Performance5 steps

The Energy Audit (Zone of Genius)

Color every hour of two weeks green or red, then eliminate the reds until your calendar is 80% green

The Five Doors Into Investing

Angel, scout, SPV, fund, or fantasy portfolio — pick your entry into investing by autonomy vs. effort tradeoff

Strategy4 steps

The Foundational Three Entry Path

Don't start in PM. Start as the person you'd be taking PM responsibilities from — engineer, designer, or seller.

Innovation4 steps

The Four Springs of Startup Ideas

Generate startup ideas from a problem journal, niche communities, behavior shifts, and tech shifts — then justify why now

Leadership4 steps

The Galvanizing Activation Metric

The activation number's job is organizational momentum, not statistical precision.

Communication5 steps

The Going Direct Playbook

Build one owned channel, voiced by a real human, primed before you ever need it.

Strategy5 steps

The Hierarchy of Engagement

Three stacked levels — core action, accruing benefits, self-perpetuation — that decide if a consumer product endures

Entrepreneurship5 steps

The Hierarchy of Marketplaces

Focus, tip, dominate — the only sequence that produces a marketplace worth owning

Leadership4 steps

The Honest-Applicable-Reversible Values Test

Three tests that separate values which drive decisions from values that just describe your self-image.

Leadership4 steps

The Humane Firing Process

Warn, deliver, let them release emotions, then become their active agent to their next job

Leadership5 steps

The Humane Mass Layoff Playbook

Cut deep once, in dollars not headcount, delivered 1:1 — then heal the stay-team by making them feel heard

Innovation3 steps

The IKEA Effect for AI Products: Leave Knobs and Levers

Don't automate everything away — give users enough control to feel ownership.

Self-Mastery4 steps

The Indistractable Model

The four-step system for controlling your attention: master triggers, make time, hack back, and pre-commit.

Leadership3 steps

The Indistractable Workplace (Three Traits)

Distraction is a symptom of dysfunction — fix it with psychological safety, a forum, and leaders who model it.

Communication3 steps

The Internal-Signal Quality Bar

It's done when it makes YOU laugh or tear up — not when someone else approves it.

Communication3 steps

The 'I Perceive You To Be In Anger' Feedback Formula

Interrupt someone's anger without triggering more of it by using a judgment-free I-statement

Marketing5 steps

The 'Is The Search Over?' Content Standard

Judge every article by one question: after reading it, does the reader go back to Google?

Marketing3 steps

The Launch-Goal Audit

Decide why you're launching before you launch — the goal dictates whether a launch is even worth it

The Lindy Commitment Test

However long you've sustained something is roughly how much longer you can trust it to last.

Strategy5 steps

The Marginal User Method

Find the user on the cusp of converting, then go watch the worst-case version of them.

Innovation4 steps

The Open Core Line: State and Collaboration

Open-source the standard where logic is written; charge for stateful and cross-team work

Marketing4 steps

The Ops Cadence Spreadsheet

A rocks-and-pebbles spreadsheet that assigns every account task a defined weekly/biweekly/monthly rhythm

Leadership4 steps

The Organ-Rejection Test for Innovation Teams

Three conditions that stop the core org from rejecting your new-bets team like a foreign body.

Leadership4 steps

The Pre-Need Talent Pipeline

Build relationships with great people long before you have a role open, with no agenda.

Communication4 steps

The Relentless Iteration Loop

Read-through, add, repeat 50-100 times, set aside, return — then hand to editors. That's the secret.

Communication6 steps

The Repeatable Idea Test (Put the Pill in the Cheese)

Engineer a message people repeat for their own reasons — memorable, effortless, and never an inside joke.

Leadership5 steps

The Shared-Fate EM/PM Pair

Give the eng manager and PM the same performance rating, and make them understand before they argue.

Marketing4 steps

The Signs of Life Test

Spend a tiny budget on a new platform to detect a positive signal before committing to a full campaign

Self-Mastery3 steps

The Skip — Plan the Move After Next

Optimize career decisions for the job two moves out, not the next job.

Entrepreneurship6 steps

The Social Radar Founder-Read

Read the human signals in a founder interview to catch red flags the idea-focused people miss.

Productivity4 steps

The Teammate Onboarding Model for AI Agents

Adopt a coding agent the way you'd onboard a new intern — pair first, then delegate.

Strategy3 steps

The Three Flavors of AI Product Management

Map any AI PM role into one of three types to target the right skills and job.

Leadership3 steps

The Three-Hire Performance Team Sequence

Build a paid team in order: data-driven generalist, then creative, then a dedicated data scientist

Communication4 steps

The Three Levels of Making Someone Feel Heard

Escalate from acknowledging, to reflecting words, to voicing the unspoken thoughts behind them

Self-Mastery3 steps

The Three Pacts (Pre-Commitment Firewall)

Lock in your intentions ahead of time with an effort pact, a price pact, or an identity pact.

Strategy4 steps

The Three-Pillar Competition Philosophy

Hold true to your vision, grow the pie, lean into strengths — and name the two things you defend

Strategy5 steps

The Tippability Test

Check supply fragmentation, supply heterogeneity and incumbent competition before you fund a marketplace

Marketing5 steps

The Traffic Light Keyword System

Rank every keyword by buying intent, not volume — then work greens down before touching yellows.

Marketing3 steps

The True Competition Metric

Use auction-insights math to tell a genuine competitive threat from a harmless close-variant accident

Strategy4 steps

The Trusted-Advisor Partner Test

Shared audience is not enough — partner only where your buyer already goes for this specific advice.

Communication4 steps

The Trust-First Interview Method

Talk less, promise review before publishing, and follow the tangents — so guests open up and the conversation goes somewhere real.

Communication5 steps

The Tuning Fork Silent Read

Don't ask what people think — put something concrete in front of them and force a live, in-room read.

Leadership5 steps

The Unsell Email

At offer stage, email the candidate the eight worst truths about the job — then see if they still say yes.

Thinking Gray

Defer black-or-white judgments about decisions and people until the last responsible moment.

Innovation4 steps

Three Ways to Find Marketplace Whitespace

Unbundle a low-NPS segment, own an ignored niche, or change the atomic unit of supply

Productivity4 steps

Timeboxing Your Values (Make Time for Traction)

Replace the to-do list with a weekly timeboxed calendar built from your values across three life domains.

Marketing5 steps

Tipping Loops: Growth Loops and Happiness Loops

Two symbiotic loop types — one grows the marketplace, one keeps it happy as it grows

Leadership4 steps

Tool-Agnostic Hiring Test

Screen martech candidates for curiosity, engineering scrappiness, and freedom from tool bias.

Productivity4 steps

Top-Down / Bottoms-Up Core Action Analysis

Cross two analyses — return-propensity ranking and product purpose — to find the one action worth optimising

Productivity3 steps

Top Goal with an Accountability Partner

Protect a daily block for your own priority and have a human physically present to force you to do it

Leadership3 steps

Two-Path Talent Sourcing (Network + Data)

Find the companies best at the skill you're hiring for, then find the best person there - via referral chains or via public performance data.

Strategy4 steps

Unblock the Review Bottleneck

The limiting factor on AI productivity is human review speed — engineer the agent to validate its own work.

Self-Mastery3 steps

Waiting vs. Wandering: The IC PM Operating Model

Bring energy, wander into the unknown while others wait, and amplify signal with AI.

Leadership4 steps

When to Centralize a Martech Function

Use the 100-150 person threshold and b2c/b2b axis to decide when and where to own martech.

Willingness-to-Pay Before You Build

You don't choose whether to have the pricing conversation — only when. Have it before you ship.

Productivity4 steps

Worse Is Better, Tech Debt Is a Champagne Problem

Ship the embarrassing version — you only earn tech debt if people actually use the thing

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