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0 recommend/use · 3 sourced episodes

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Innovation6 steps

Automated User Research Pipeline

Wire sales-call keywords to Slack to email to your calendar so customer interviews book themselves.

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Leadership4 steps

Back-Channel Reference Digging

Trust peer back-channels over provided references, and probe harder than feels comfortable.

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Leadership3 steps

Best-for-the-Role, Not Best-in-Market

Hire for the specific mandate at this specific stage, not the most impressive resume available.

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Leadership4 steps

Define the Mandate Before You Search

Get granular on the outcome, spike, and 90-day plan before opening a product-leader search.

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Leadership5 steps

Drawing the Perimeter

The PM's job is to add constraints, not solutions — draw the box, then let engineers and designers fill it.

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Mindset5 steps

Identity Separation After a Layoff

Sort what happened into 'not needed', 'wrong environment', and 'in my control' — only one of them is about you.

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Self-Mastery4 steps

Leave It Better Than You Found It

Build career capital by making visible, others-verifiable impact — not by collecting logos.

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Finance4 steps

LTV Expansion Over Top-of-Funnel Expansion

When capital is cheap and rivals buy growth, grow the value of organic traffic instead.

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Strategy3 steps

Market Map, Then Go a Layer Deeper

Start from the best companies for a skill, but never assume a great logo means a great individual.

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Marketing4 steps

Radically Human Support as a Growth Engine

Route every support email to every employee, ban macros, and let candour create word of mouth.

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Leadership4 steps

Surfing the Detail Edge (CEO Engagement Dial)

Stay deep enough to understand, light enough not to hijack — a CEO's every aside is an order.

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Strategy5 steps

The Business Is an Equation

Model the whole business as one equation before optimizing any funnel leaf node.

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Leadership3 steps

The Calibration Test for Recruiters

Vet a recruiter by testing whether they can play back your brief and name candidates on the spot.

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Entrepreneurship4 steps

The Contributor Path: Pick the Equation, Not the Title

You don't have to raise the seed round; join a team whose math already wins.

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Self-Mastery5 steps

The Decision Log

Build product sense by logging decisions you'd make, the reasoning, and later the actual outcome.

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Strategy4 steps

The Foundational Three Entry Path

Don't start in PM. Start as the person you'd be taking PM responsibilities from — engineer, designer, or seller.

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Leadership4 steps

The Highest Best Use Interview

Ban hypotheticals, ask for lived history, and finish by asking what a great day looks like.

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Leadership4 steps

The Pre-Need Talent Pipeline

Build relationships with great people long before you have a role open, with no agenda.

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Communication5 steps

The Tuning Fork Silent Read

Don't ask what people think — put something concrete in front of them and force a live, in-room read.

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Leadership5 steps

The Unsell Email

At offer stage, email the candidate the eight worst truths about the job — then see if they still say yes.

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