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Verified guest

Sri Batchu

Shri was VP of opposite open door then head of growth at instacart and currently he's the head of growth at Ram

2 episodes · 3 sourced appearances

Appearances and evidence

Short attributed excerpts only. Timestamps are approximate.

Frameworks in these episodes

Episode-linked context, not an unsupported claim of authorship.

Marketing4 steps

B2B Channel Sequencing Ladder

Turn on growth channels in a fixed order, cheapest-and-least-scalable first, because each later channel needs the customer knowledge the earlier ones produce.

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Entrepreneurship3 steps

Cap Table as a Growth Strategy

Recruit influential founders and operators onto your cap table so they become your earliest, most credible customers and evangelists.

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Leadership5 steps

Come In Listening, Not Swinging

Earn trust before you inflict change: the first 90 days of a leader inheriting a team.

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Finance3 steps

Contribution-Margin Payback Period over CAC

Judge acquisition ROI by how many months of contribution-margin profit it takes to repay CAC, not by CAC or LTV:CAC.

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Productivity3 steps

Escape-Velocity Activation Metric

Identify the specific actions a user must take in their first window to become durably active, then make one team obsess over driving them.

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Strategy5 steps

Fail Conclusively (Maximize the Treatment Effect)

Design experiments that kill an idea for good, so no future exec can resurrect it.

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Innovation5 steps

Fear-Origin Audit for Product Bets

Products built from competitive fear fail; audit the motivation before you audit the roadmap.

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Innovation3 steps

Maximize the Treatment Effect to Fail Conclusively

In low-sample B2B tests, throw every tactic at a hypothesis at once so a failure kills the idea for good instead of resurfacing for years.

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Strategy3 steps

MECE Problem Decomposition

Break any problem into buckets that are mutually exclusive and collectively exhaustive so you never miss a possible cause or solution.

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Strategy5 steps

North Star Translation Layer

Give every team a metric they can directly move, then convert each into a single company North Star using a shared translation factor.

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Innovation5 steps

Problem-First, Wheelhouse-Checked, Unit-Economics-Proven

Three gates a product idea must pass before you build the solution you already fell in love with.

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Mindset5 steps

The A-Side / B-Side Career Ledger

Track the B-side of your career so a bad season doesn't read as a verdict on your life.

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Strategy5 steps

The Broken Equation Test

No amount of product craft can fix a company whose underlying math doesn't close.

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Innovation5 steps

The Minimum Viable Experiment Trap

A lean test that strips out the mechanism doesn't test the idea — it buries it.

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Leadership5 steps

The Worst Product You Ever Shipped

One interview question that separates PMs with real reps from PMs with a clean résumé.

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Leadership3 steps

Two-Path Talent Sourcing (Network + Data)

Find the companies best at the skill you're hiring for, then find the best person there - via referral chains or via public performance data.

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