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ProductivityMatt Mochary (CEO coach)

Top Goal with an Accountability Partner

Protect a daily block for your own priority and have a human physically present to force you to do it

Difficulty
Easy
Time to result
~weeks to results
Steps
3
Confidence
85%

If you spend all day responding to others' requests, you never advance your own priorities. Top Goal reserves a fixed daily block (30 minutes to a couple hours) to work only on your highest priority. Because willpower alone fails, Mochary pairs it with an accountability partner — a person physically or virtually present during the block whose mere presence forces you to do the work, like a gym trainer.

Origin

Mochary credits the Top Goal concept to Greg McKeown, author of Essentialism; the accountability-partner practice is Mochary's own addition.

Core principles

  • 01Responding only to others' requests means never marching toward your own priorities
  • 02You must both create priorities and reserve daily time to work on them
  • 03Willpower alone often fails against tasks you don't love but that are necessary
  • 04A present human forces the behavior the way a gym trainer does
  • 05Presence works even remotely, though in person is slightly more effective

How to run it

  1. 1

    Create your priority and reserve daily time

    Define your top priority, then set aside a fixed amount of time each day (30 minutes, an hour, two hours) to work only on it.

    Pro tip Even five minutes of adopting this practice can change someone's trajectory.

    Watch out Merely adding it to your calendar isn't enough — Lenny notes he blocked it and still defaulted to checking Twitter.

  2. 2

    Bring in an accountability partner

    Have another person present during the block whose job is simply to keep you from doing anything but your top goal. They do their own work; you just need them there.

    Pro tip Like a gym trainer, they don't teach much — they force you to do the thing you'd otherwise skip.

  3. 3

    Use remote or app-based partners if needed

    The partner can be in person or remote; there are paired-accountability apps (~$5/month) and 'buddy' features that match you with someone in real time.

    Pro tip In person is a little more effective, but remote pairing still works.

In the wild

Mochary's daily partner

Mochary, who finds asynchronous solo tasks painful because he's so people-oriented, has someone sit with him during his top-goal time doing their own work, simply present to keep him on task. He even has his kids do it.

He's able to focus on necessary tasks he doesn't love; he recommends the same to CEOs whose personality matches his.

Common mistakes

Blocking calendar time without an accountability mechanism

Reserving the time alone relies on willpower that predictably fails — you drift to email or Twitter. Without a present partner (or app), the block quietly evaporates.

Drowning in others' requests with no protected priority time

If every hour goes to responding to inbound requests, you make no progress on your own priorities no matter how productive the day feels.

Is it for you?

Best for

People-oriented leaders and creators who can crank on meetings but stall on solo, asynchronous priority work

Not ideal for

People who already focus easily alone and don't need external accountability to do deep work

From the transcript

top goal which um is this concept from McEwen who wrote essentialism

40:30

you need to a create priorities and then set aside some amount of time each day 30 minutes an hour two hours that you just…

40:30

during my topical time I have somebody sit with me and they wow prevent me from doing anything but my top goal

41:30

it's the same idea as a trainer in a gym

it's what I call an accountability partner there's even an app now

42:00

From the episode

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Matt Mochary (CEO coach)