React

Adapt the Model, Don't Build One

Post-training is the new pre-training — steer an off-the-shelf model to your outcome instead of pre-training your own

Mindset4 steps

Agency Over Title: The Force-Multiplier Mindset

Ignore role boundaries — use AI tools to execute your own ideas end to end

Marketing4 steps

B2C2B: Horizontal Wedge to Enterprise

Win a billion-user consumer use case first, then let personal users carry the product into their workplace.

Build Infrastructure, Not Features

Ask 'what has to be true so anyone could build this in an hour?' and build that instead.

Build Only Where You Can Be Best (Model Sourcing)

Build in-house only where your unique data or position lets you beat the frontier; otherwise buy

Bundling vs Unbundling Wave-Reading

Read where the market sits in the eternal bundle/unbundle cycle to decide vertical vs horizontal.

Peak Performance3 steps

Calories Per Hour: Intensity Over Hours

Get more done per minute instead of working more minutes, then go home.

Cannibalize Your Own Product Every 6-12 Months

Make your current product look silly on a fixed cadence instead of only shipping what users ask for

Mindset3 steps

Choose the Hard Path

When choosing between options, pick the harder one because it wins whether or not it works out.

Disassemble the Lego Set

Don't digitize the old thing — reassemble the pieces into an experience native to the new platform.

Peak Performance3 steps

Exposure Hours

Build taste as a trainable skill by quantifying time spent watching real people use products

Hills-and-Valleys: Getting Value From Probabilistic AI Tools

Be patient and explicit, start small, and learn where the model is strong vs weak

Entrepreneurship4 steps

Irrationally Optimistic, Uncompromisingly Realistic

Push hard toward a future you believe in while killing your own hypotheses as data arrives

Job Trials Over Interviews

Interviews don't predict performance; make the interview as close to the real job as possible.

Self-Mastery3 steps

Learn the Tokens, Not the Depth

In the AI era, master the symbolic vocabulary of a domain rather than its exhaustive depth

Marketing4 steps

Lego Brick vs Lego Box (Selling Solutions Up-Market)

Sell ready-made solution boxes to move up-market while still building composable bricks behind the scenes.

Sales4 steps

Match Go-To-Market to Buyer-User Alignment

Pick developer-led, PLG, or direct sales by asking one thing: are the buyer and the user the same person?

Meeting Armageddon

Once a year, delete every recurring meeting and forbid new ones for two weeks.

Self-Mastery4 steps

Merge With the Unreasonable

Don't try to become a visionary; find one and connect your APIs to theirs.

Nine Nos For Every Yes

Guard product quality with creative restraint — every feature you say yes to is a puppy you must care for forever

Sales4 steps

Outcome-Based Pricing Qualifier

If the work is autonomous and the result is measurable, price the outcome — not the tokens.

Pair Programming as a Management Tool

Two people on one computer isn't half the code, it's the fastest path to the right code.

Planning in Seasons

Replace rigid roadmaps with secular 'seasons', loose quarterly OKRs, and deliberate slack

Innovation5 steps

Product as Organism: the metabolic loop

Treat an AI product as a living system that ingests signals, tunes on rewards, and improves with every interaction

Product-First AI Prompting

Steer AI builders by describing the end-user experience ambitiously, then iterate like you're coaching a collaborator

Reset Through Better Abstractions

Don't fear throwing work away — a better abstraction compounds and recovers sunk cost fast.

Root-Cause Context Engineering for AI Coding

Don't just fix the AI's bad code — root-cause the missing context so it's right next time.

Systems Over Headcount (The Small Bus)

Solve with better systems and talent density instead of adding people; a smaller bus turns faster.

The Broccoli-Inside-Sugar Product Strategy

Hide your ambitious vision inside a form factor people already want and use daily.

Self-Mastery3 steps

The Complementary-Axis PM Skill Development Framework

Level up (or transition into) PM by picking the skill axis opposite your background, then strategy

The Dehydrated Company Hiring Model

Only hire when a function is underwater, so headcount forces ruthless prioritization

The Enterprise AI Adoption Ladder

Three sequential stages that separate companies winning with AI from those spinning their wheels

Innovation3 steps

The Escape Hatch Principle

Abstractions should let power users drop to raw control when the model doesn't fit their problem

Entrepreneurship3 steps

The In-Product Feedback Loop

Stream user reactions straight into your team's consciousness by building feedback into the product itself

Leadership3 steps

The Most Impactful Thing Today (with the Honesty Test)

Wake up asking what maximizes impact — then interrogate your answer for skill-set bias.

Self-Mastery3 steps

The Personal Values Framework for Career Decisions

Write down what you actually care about, then reject anything that violates it, no matter how shiny.

The Six-Week Review Operating Cadence

Short, frequent check-ins where leaders pair on problems, not catch you slacking, create velocity.

Mindset3 steps

The Three Mindset Shifts That Stall or Restart PM Growth

Fix the three stories — control, change, and self-image — that quietly stall product careers

The Three-Segment AI Market Map

Frontier models, tooling, or applied agents — pick the layer that fits your capital and your edge.

Communication3 steps

The Three Tenets of PM Stakeholder Collaboration

A mantra for working with stakeholders: surface issues, not yourself; drive decisions, don't hoard them

Leadership3 steps

The Three Ws of PM Career Growth

Rise faster by performing on all three axes: what you produce, what you bring, and how you operate

Mindset4 steps

Turn Advice Into a First-Principles Framework

Don't collect rules — ask why, triangulate three people, and rebuild the reasoning underneath.

Win on the Platform, Not the Features

Durable products win on invisible infrastructure — reliability, reach, privacy — not on the feature list