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2 recommend/use · 5 sourced episodes

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Communication4 steps

Adrenaline-Reframe Public Speaking Prep

Decide not to hate speaking, ride the adrenaline instead of fighting it, then rehearse to ad-lib readiness

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Strategy3 steps

Build for the 80, Kill Your Darlings

When a product is loved but too small for the mission, serve the silent 80% and abandon what the vocal 20% cling to

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Leadership6 steps

Discover–Discuss–Decide (Nominal Group Meeting Protocol)

Only discussion belongs in the meeting; discovery and decision happen independently and asynchronously

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Innovation3 steps

Dogfooding to Build for Creators

Become a real user of your own product so you feel the problems instead of just reading feature requests

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Marketing3 steps

Do Things That Don't Scale to Feel Magical

Manually deliver a magical outcome behind a one-button experience to win a commoditized market before automating

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Peak Performance3 steps

Exposure Hours

Build taste as a trainable skill by quantifying time spent watching real people use products

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Leadership3 steps

Gut as a Type of Data

Treat intuition as a legitimate data point you must articulate objectively, not a mandate you impose

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Strategy4 steps

Kill Criteria (Premortem Plus Pre-Commitment)

A premortem only works if each predicted failure signal is bound to a pre-committed action

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Self-Mastery3 steps

Learn the Tokens, Not the Depth

In the AI era, master the symbolic vocabulary of a domain rather than its exhaustive depth

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Strategy5 steps

Make the Implicit Explicit: Decision Rubrics and Mediating Judgments

Excavate your gut into a rubric, then score the rubric against reality to learn where your gut is wrong

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Mindset3 steps

Mental Time Travel

Ask how you'll feel about this in ten years to dissolve the focusing effect of right now

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Strategy3 steps

Nine Nos For Every Yes

Guard product quality with creative restraint — every feature you say yes to is a puppy you must care for forever

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Productivity4 steps

Product-First AI Prompting

Steer AI builders by describing the end-user experience ambitiously, then iterate like you're coaching a collaborator

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Self-Mastery5 steps

Quit Before You're Certain (Would I Start This Today?)

If you're thinking about quitting, you're probably already late — waste is prospective, not retrospective

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Leadership3 steps

Radical Candor Feedback and Role-Fit Reframe

Care personally and challenge directly, and treat underperformance as wrong-role, not a bad person

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Entrepreneurship4 steps

Stay Valuable After Acquisition

Anchor to the shared mission, market yourself internally, and flex with every strategy shift to survive an acquisition

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Marketing3 steps

Support-Rotation Content Backlog

Mine support tickets for recurring confusion, then rank-order self-serve landing pages that answer them

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Communication3 steps

The 20/80 Marketing Review Checkpoints

Two aligned checkpoints — strategy at 20%, execution at 80% — so process speeds you up instead of slowing you down

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Sales5 steps

The A+ Middler and the Next Step

Founders are already elite at the middle of a sale — the only skill to add is never leaving a meeting without a next step.

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Leadership3 steps

The Comb-Shaped (Chameleon) Marketer

Move from T-shaped to comb-shaped — multiple deep skills you deploy on-demand via diagnosis

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Marketing4 steps

The DATE Framework for Marketing Strategy

Diagnose, Analyze, Take a different path, Experiment — an engineer's anti-playbook for marketing

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Finance5 steps

The Early-Stage Sales Comp Ramp

Pay 50/50, give away 100% of quarter-one bookings, then hold reps to closing 3-5x their take-home.

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Innovation3 steps

The Escape Hatch Principle

Abstractions should let power users drop to raw control when the model doesn't fit their problem

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Communication3 steps

The Expectations-Reality Delta

Unhappiness is the gap between expectation and reality — and expectations are far easier to change

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Sales4 steps

The Harder-to-Sell Heuristic

Only hire reps whose last product was harder to sell than yours — never easier.

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Entrepreneurship3 steps

The In-Product Feedback Loop

Stream user reactions straight into your team's consciousness by building feedback into the product itself

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Communication4 steps

The Nevertheless Close

Let people be fully heard, then decide anyway — the word that separates listening from agreeing

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Strategy4 steps

There Is No Such Thing As a Long Feedback Loop

Feedback loops are as long as you choose — shorten them with necessary-but-not-sufficient milestones

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Strategy5 steps

The Sales Roadmap Budget

Give sales a fixed quarterly slice of the roadmap — say 10% of story points — and make them force-rank it.

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Sales5 steps

The Sell-Me-This-App Interview

Make every sales candidate demo your actual product before you hire them — no exceptions.

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Strategy5 steps

The VP of Free

Somebody must be the champion of the users who never pay — and it can only be product and the founders.

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Sales5 steps

The "Would I Buy From Them?" First-Rep Test

Hire your first two sales reps on one gut criterion: would you buy your own product from them?

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Leadership5 steps

Two-Reps-Then-VP (The 3-to-300 Rule)

Never hire a VP of Sales until two reps are hitting quota — and never hire one who won't carry a bag.

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