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Productivity4 steps

Ambitious Retry (Pass@N) Tool Use

Get more from AI tools by asking for the ambitious change and fully restarting on failure instead of hammering the same attempt

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Marketing3 steps

Be The User Reset (Jobs-to-be-Done)

Zoom out and ask what the user hires your product for — then be that user and ask if you'd even buy what you made.

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Innovation4 steps

Build for the Exponential (Skate to Where the Puck Is Going)

Build products for the model that arrives in 6-12 months, betting that today's 20%-working features hit 100%

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Innovation5 steps

Constitutional AI Self-Critique Loop

Align a model to written principles by having it critique and rewrite its own outputs, then train on the fix

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Self-Mastery4 steps

Cultivate Agency, Not Skills

When AI hands everyone the skills, agency becomes the only differentiator — and you build it by making things.

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Productivity3 steps

Demos Not Memos

The first 10% of every project is now free — so build something to react to instead of writing documents.

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Innovation3 steps

Design in the Material

PMs and designers should code — not to ship, but to master the material and truly understand what they're designing.

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Productivity5 steps

Flow-Preserving AI Assistance Design

Design AI suggestions around the user's flow state: no panel switches, no waiting, ephemeral by default

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Mindset4 steps

Marginal-Impact Reasoning Under Tail Risk

Prioritize catastrophic low-probability risks by expected value and by how few people are already working on them

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Strategy3 steps

Obviously Good, Then Incremental Correctness

Only make obviously good stuff, ship it in iterations, then reconcile the sprawl back to a naked robotic core.

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Innovation5 steps

Persona-Framing for AI Product Behavior

Pick a human metaphor for your AI, then derive its behavioral guardrails from that role

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Innovation7 steps

Research-to-Product Graduation

Move an incubated moonshot from the research lab to a product team without killing it or trapping the researchers

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Self-Mastery4 steps

Resting in Motion

Treat the busy, working state as your normal baseline so heavy long-term work stays sustainable

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Self-Mastery3 steps

Taste as a Trainable Model

Taste is a virtual machine in your head that predicts whether your in-group will like an idea — built by reps with feedback.

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Strategy5 steps

The 60/30/10 Portfolio Capacity Split

Allocate team capacity across incremental wins, operations, and audacious bets before priorities compete

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Strategy4 steps

The Economic Turing Test

Measure transformative AI by whether you'd hire an agent for a real job without knowing it's a machine

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Communication5 steps

The Teach-Me-Something-In-One-Minute Interview

A 60-second timed teaching exercise scored on completeness, complexity, and clarity

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Innovation3 steps

The Tiny Core Principle

Every enduring product has one tiny thing that is a superpower — find it, protect it, and stop bolting on features.

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Strategy4 steps

Three Worlds Theory of Change

Decide what to actually do about a hard problem by naming the pessimistic, optimistic, and pivotal worlds you might be in

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