LLenny's Podcast
← All resources
book

How Brands Grow

By Byron Sharp

2 recommend/use · 2 sourced episodes

Every sourced reference

Short attributed excerpts only. Timestamps are approximate.

Related frameworks

Innovation4 steps

Absorb the Pirates

When a fraudulent clone steals your users, ship its best features instead of fighting its code

Read →
Leadership3 steps

Accountable Equals Decider

Whoever owns the result owns the decision — everything else is a communal slowdown

Read →
Marketing5 steps

Brand as Physical Proof of Service

The best brand assets don't just show your logo — they demonstrate your value prop while people watch

Read →
Leadership4 steps

Can't Do / Won't Do / Not Set Up To Do

Three reasons things don't happen — and 70-80% of the time it's the third one, which is yours.

Read →
Leadership4 steps

Do the Job Badly to Learn What Excellence Looks Like

Founders in talent-poor markets should personally hold each role until they can recognise someone better

Read →
Mindset4 steps

Excellence Over Speed (The Thought-Experiment Filter)

If you must choose, choose excellence — and kill most experiments before they ever go live.

Read →
Strategy4 steps

Hard Things Are the Only Moat

Every moat gets crossed eventually — the one that lasts is a willingness to do what rivals won't

Read →
Strategy6 steps

Multi-Sided Marketplace Operating Rules

In a three-sided marketplace, OKRs and A/B tests break — establish stability, name your primary customer, then bet.

Read →
Communication5 steps

Show Don't Tell (The Wall)

Lay out the entire user journey — pixel by pixel, minute by minute — on one physical wall.

Read →
Strategy5 steps

The 4B Framework (100 Focus Points)

Split 100 focus points across Brilliant Basics, Bread and Butter, Big Bets and Breaking Bad.

Read →
Self-Mastery4 steps

The Full-Stack PM Triad: Sharpness, Drive, Influence

Raw sharpness you can build, drive you can barely coach, influence is non-negotiable.

Read →
Marketing4 steps

The Lazy, Vain, Selfish User Lens

Design acquisition and onboarding for a user who is lazy, vain and selfish — not for your loyal fans.

Read →
Entrepreneurship4 steps

The Outside-Silicon-Valley Playbook

Compete with global giants from a talent-poor market: go ops-heavy, go remote early, and refuse to clone

Read →
Strategy4 steps

The Unifying Concept Test

Before adding a service to your app, check it fits the one mental model customers already hold of you

Read →
Strategy5 steps

Three Divergent PRFAQs (The Power of Three)

Write three fully-thought-through, divergent press releases — then recommend one.

Read →

People in these episodes

Related resources

Spot an error or want this page removed? Request a correction or removal.