“we've kind of put in things like we have something called Rapid which is a really easy way to know who the decision-maker is.”
RAPID
1 recommend/use · 2 sourced episodes
Every sourced reference
Short attributed excerpts only. Timestamps are approximate.
“prior to amplitude Laura was VP of product and growth at a company called rapid”
Related frameworks
Customer-Insight Career Leverage
Grow your career by pulling ground-level customer insights up to executives instead of waiting to be promoted
Fail-Fast Iterative Validation
Since ~80% of hypotheses fail, use cheap validation methods first and reserve A/B testing for pre-vetted ideas
Good Friction vs Bad Friction
Adding friction that addresses the user's psyche can increase conversion, because not all friction is bad
Job Seeker Signal Playbook
Win a recruiter's search by broadcasting two signals: proven skills and clear intent
Lower-Confidence, Higher-Volume Experimentation
Drop the 95% confidence bar to run more experiments, backstopped by qualitative corroboration and a pre-set game plan
New-Idea Validation Bar
Prove real demand with 'duct tape', then prioritize ideas by pain-point sharpness and reach
Orange and Red Priorities Planning
Leaders name the non-negotiable 'big rocks' up front, then teams plan around them
RAPID + Five-Day Escalation
Name one decision-maker and put a clock on every unresolved decision
Second- and Third-Order Effect Mapping
In connected systems, trace a change's ripple effects before you ship it
Selling to Developers via Self-Serve Proof
Developers must prove products themselves, so invest in self-serve — sales can't convert them at the build stage
Skills-First Hiring
Rebalance a stuck labor market by matching people on transferable skills, not job titles
The Pill-in-the-Hot-Dog Onboarding
Bury the intimidating-but-necessary onboarding step inside familiar, exciting content instead of leading with it
The PM Skills Triangle
Great PMs live on the edges of the creator / data-science / GM triangle, not the center
Year-Horizon Growth Portfolio
Protect growth teams from weekly-win pressure by committing to low/medium/high bets over a year-long horizon
People in these episodes
Related resources
- Airbnb
- Amplitude
- An Immense World
- Apple Podcasts
- Atomic Habits
- Brave Search
- Brave Search API
- Builder.io
- Cameo
- ChatGPT
- Contentful
- E.T. the Extra-Terrestrial
- Eppo
- Ford Escape Hybrid
- Hotjar
- HubSpot
- Lenny's Newsletter
- Lenny's Podcast
- Lennybot
- LinkedIn Economic Graph
- LinkedIn Learning
- Microsoft
- Miro
- Miroverse
- Netflix
- Netlify
- Open to Work
- Public.com
- Qualaroo
- Reforge
- Segment
- Slack
- Spotify
- Stanford d.school
- Star Wars
- The Great British Baking Show
- The Simple Path to Wealth
- Thinking in Systems
- Twilio
- Uber
- UiPath
- Writer
Spot an error or want this page removed? Request a correction or removal.