“iPod plus iTunes and then the iTunes music store.”
← All resourcessoftware
iTunes
By Apple
1 recommend/use · 4 sourced episodes
Every sourced reference
Short attributed excerpts only. Timestamps are approximate.
“It's either on Netflix or iTunes or both.”
MentionsMaking Meta
“you can find that on Spotify or iTunes”
“I think I was the second person in iTunes group with that title.”
Related frameworks
Innovation4 steps
Architect-Then-Delegate AI Product Building
Use AI to prototype and fill scoped sub-segments, but architect and lock the system yourself — don't cognitively surrender.
Read →
Leadership5 steps
Barrels and Ammunition
Adding headcount doesn't add output — only adding people who drive initiatives end-to-end does.
Read →
Entrepreneurship4 steps
Build on Undiscovered Talent
Beat better-funded incumbents by hiring people the market's hiring machines systematically misprice.
Read →
Communication6 steps
Communication Is The Job
Impact happens only through artifacts and words — so map the mental model before you speak.
Read →
Leadership4 steps
Criticize in Public
Deliver negative feedback in front of the team so the whole system learns the issue is seen and being handled.
Read →
Innovation5 steps
De-Risk the Biggest Swings First
Run discovery and delivery in parallel — and put the top-right, riskiest bets into discovery first.
Read →
Strategy5 steps
Foundational Insight Over Customer Research
For consumer and SMB products, customer feedback is directionally wrong — build from your own insight instead.
Read →
Self-Mastery5 steps
Identity Threat to Curiosity
Your worst behaviour comes from identity threat — turn the clench into 'fascinating, tell me more'.
Read →
Leadership5 steps
Leverage Your Leaders
Stop proving you can do it alone — make it cheap for your manager to unblock you.
Read →
Marketing5 steps
Meet-The-Customer-Where-They-Are Marketing
Put your product into the customer's context and re-tune the message for each adopter tier and market.
Read →
Leadership4 steps
Micromanage the Decision, Not the Operation
Sweat only the few details that matter for the customer — control the decision, delegate the doing.
Read →
Communication4 steps
Nail the First Three Sentences
Spend a disproportionate share of your time framing the opening — get it right and the rest writes itself.
Read →
Leadership5 steps
Opinion-Based Decisions for 1.0 Products
For a first-of-its-kind product, empower a tiny 'tastemaker' team to make gut calls — data can't yet exist.
Read →
Innovation4 steps
Pain-Plus-New-Technology Idea Selection
Judge what's worth building by pairing a habituated pain with a newly-arrived technology that can finally solve it.
Read →
Mindset5 steps
Reading Your Own Critics
Read every criticism carefully, believe none of it blindly — you know more than the critics do.
Read →
Leadership4 steps
Relentless Application of Force
The CEO's core job is offsetting the complacency that success naturally breeds — push hardest when winning.
Read →
Leadership5 steps
Ruthless Referencing
Diagnose talent by extracting the right information from many references, not by trusting a 45-minute interview.
Read →
Entrepreneurship4 steps
Sell-Ready From Day One
Acquisitions rarely just happen — seed acquirer relationships early, then run the sale like a fundraise.
Read →
Innovation5 steps
Stated vs Revealed Preferences: Holding Conviction Through User Outrage
When users scream and keep refreshing, believe the behaviour — then debug details, not vision.
Read →
Strategy5 steps
Supply-First Marketplace Building
Marketplaces aren't chicken-and-egg — they're two-sided, and you always start with supply.
Read →
Marketing4 steps
The Creator Growth Triad
Consistency, collaboration, and curator association — the three levers that have made creators since 2010.
Read →
Leadership5 steps
The Eye of Sauron: Calibrating Leader Depth
Go pixel-deep only on what hinges success — and tell people exactly where their space begins.
Read →
Strategy5 steps
The Forge and the Dam
Two career positions compound: the company's hottest fire, or the critical thing nobody watches.
Read →
Peak Performance5 steps
The Six-Month Passion Test
Don't trust your identity about what you'll love — give the unfamiliar job six months, then judge.
Read →
Entrepreneurship4 steps
The Three Generations Rule
Make the product, fix the product, then fix the business — innovation almost never lands in one generation.
Read →
Innovation4 steps
The Ugly Baby Test
Seek ideas that make smart peers laugh — real alpha lives in the ugly babies everyone dismisses.
Read →
Communication4 steps
Truthful Storytelling Through Relentless Refinement
Sell the why, not the what — and refine the story out loud on real listeners until it comes off effortlessly.
Read →
People in these episodes
Related resources
- A Wrinkle in Time
- Airbnb
- Alexa
- App Store
- Apple
- Apple Podcasts
- Apple Vision Pro
- Battlestar Galactica
- BlackBerry
- Block
- Build: An Unorthodox Guide to Making Things Worth Making
- Calm Down
- Cerebras Systems
- Claude
- Codex
- Coinbase
- DoorDash
- Eight Sleep
- Emacs
- Facebook News Feed
- Flighty
- Foundation
- Galactic Starcruiser
- Gemini
- General Magic
- Good Inside
- Google I/O
- Greyparrot
- Groq
- Hailo
- Her
- Hijack
- Humane AI Pin
- iPad
- iPhone
- iPod
- Kindred
- Lenny's Newsletter
- Lenny's Podcast
- Lennybot
- Lyft
- Mercedes-AMG EQS
- Meta
- Netflix
- Netscape Navigator
- OpenAI
- Opendoor
- Oppenheimer
- Palantir
- Patreon
- PayPal
- Quest 3
- Ramp
- Recursion
- Rover
- Sequoia Capital
- Shadow and Bone
- Shopify
- Silo
- Simbe Robotics
- Siri
- Spotify
- Stanford University
- Star Wars
- StartX
- Stripe
- Substack
- Tesla Model S
- The Build Collective
- The Dream Machine
- The Expanse
- The Last Dance
- The Mandalorian
- Threads
- Three-Body Problem
- TikTok
- Twitch
- Uber
- Vanta
- Vim
- WhisperFlow
- Working Backwards
- X
- YouTube
Spot an error or want this page removed? Request a correction or removal.