Verified guest

Michael Margolis

Michael has been a ux researcher at Google Ventures for almost 15 years where he's worked with over 300 companies

1 episode · 2 sourced appearances

Appearances and evidence

Short attributed excerpts only. Timestamps are approximate.

“today my guest is Michael Margolis”

Speaker: Lenny Rachitsky▶ Watch at ~1:00approx.

“I've conducted at this point over 300 Hands-On research Sprints with them”

Speaker: Michael Margolis▶ Watch at ~8:00approx.

Episode-linked context, not an unsupported claim of authorship.

Narrow your target to ~seven concrete attributes across three buckets so everyone agrees these people will say yes

Interview to learn, not to sell — lower your status, smile, and weight past behavior over stated intent

Show three distinct concepts instead of iterating one, so users can compare and you avoid over-commitment

Interview five hand-picked customers against three prototypes in one team-watched day to learn who to build for

Whole team watches interviews live, predicts first and debriefs after, replacing the research report with instant alignment

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