company

Block Party

1 recommend/use · 1 sourced episode

Every sourced reference

Short attributed excerpts only. Timestamps are approximate.

“one of the companies I've been advising block party and now I run marking a griffin”

Speaker: Zoelle Egner▶ Watch at ~24:00approx.

“come look up block party I'd love to have you on my team block party.com or block partyapp.com”

Speaker: Zoelle Egner▶ Watch at ~1:13:00approx.

Over-invest by hand in early product champions, learn their patterns, then productize those patterns into scalable content.

Instead of creating a software category, make a job into a meaningful identity people will fight for.

Ship the smallest possible thing even for high-stakes problems — it delivers impact and reveals what to actually build.

Treat PR as a credibility asset for hiring and cold outbound, and replace one big launch with a cadence of launches.

Use small, cheap signals of polish and legitimacy so large customers trust a tiny company with big contracts.

Build a lightweight, repeatable system to talk to customers by phone on a regular cadence.

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