software

Shop Pay

By Shopify

1 recommend/use · 1 sourced episode

Every sourced reference

Short attributed excerpts only. Timestamps are approximate.

“I am significantly more likely to buy something if there's Apple Pay or Shop Pay or something like that.”

Speaker: Stewart Butterfield▶ Watch at ~30:30approx.

Removing friction only helps when intent is high; for most of your product the real problem is comprehension

Optimize for the fewest decisions, not the fewest clicks — eight trivial taps beat two fraught ones

As orgs grow, work supply runs out and people fill the gap with fake work that looks exactly like real work

Pivot only after you've exhausted the good ideas — and force emotional distance so the call is rational, not humiliating

You overrate your own product because you built it; your users arrive distracted, barely-intending, and ready to bounce

Use the S-curve of effort-to-value to decide whether a feature is under-invested or already maxed out

Don't sell the product — instill the yearning for what it makes possible, and build the market as you build the product

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